Hatsune Miku Expo 2026 featured a diverse merchandise collection of approximately 60 products, including four apparel styles and a broad range of non-apparel items such as toys, trading cards, and collectibles. I managed the product development process across multiple product categories, collaborating with designers to move artwork from concept to approval and working with production to oversee sampling, revisions, and final execution. I coordinated with artist management, VIP partners, and venue teams to ensure product requirements and delivery timelines were met. In addition, I partnered with accounting to manage the project P&L, monitor budget allocation, and communicate financial decisions related to product development and production to management.
